When I started Hôtel Magique this December ten years ago, I wanted to express my belief in the importance of magique - that universal sense of wonder, curiosity, and possibility found in nature, art, and human connection. From there, Hôtel Magique grew into a global brand and online store around a non-existing destination, with art prints when they were still being called posters (found mainly in museum shops back then), and hotel souvenirs when most hotels didn’t yet have a curated shop.

I’m so proud of what Hôtel Magique has become, but as the brand grew, the constant demand of e-commerce left little room for play - and creativity and magique thrive on play. So, as we approach our ten-year anniversary, we’re making space for long-shelved ideas, new collaborations, and ways to spread magique. 

Before we begin, we’re closing this chapter with a final sale - your last chance to collect from our main collection before it’s archived forever. 

Enjoy 25% off on all art prints and hotel souvenirs, automatically applied at checkout.

The Artist Suite will remain open, and collaborations, limited editions, and other magique projects - including the upcoming artist residency at Hotel BonSol - will continue to open new corners of Hôtel Magique. But first, sale!

— Milou Neelen, Founder of Hôtel Magique